Paws PR is a public relations agency focused on pet product marketing, pet service marketing, and nonprofit animal organizations and associations, with offices in New York City and Baltimore, Maryland.
Led by animal industry veterans Patricia E. Jones and Elizabeth Putsché, Paws PR provides companies and organizations with results-oriented media strategies for reaching target audiences. Specializing in media relations, social media, advertising strategy and campaign development, marketing and video production, Paws PR develops customized campaigns with impressive results that are measurable.
Our team’s combined journalist and publicist marketing backgrounds supply a comprehensive, inside-out understanding of the media environment.
As lifelong animal lovers we craft heartfelt communications plans tailored to your company’s objectives and needs. For over 15 years, Paws PR executives have built relationships with mainstream and animal-centric journalists and editors on a local, regional and national level.
Paws PR creates media strategies and crafts pitches that interest and captivate targeted media outlets. Replacing the “wide-net” philosophy of larger generalized PR firms with a focused, direct approach, Paws PR will maximize results without making broad, unrealistic promises. All of our accounts are personally managed by senior staff and your relationship with Paws PR will begin with a strategic review of your communication goals. We’ll provide you with a customized communications strategy that makes the most of your promotional dollars.
- Raised 8 million dollars as a direct result of media coverage from a national nonprofit’s animal rescue efforts during Hurricane Katrina.
- Booked clients on national network and cable TV news programs and in national daily and weekly print and online outlets and pet trade press.
- Successfully positioned a national animal protection nonprofit via proactive media relations and advertising resulting in the organization being a sought-after expert from national media outlets including CNN, the Associated Press, USA Today and Cat Fancy magazine.
What can we do for you?