Category: Expert Q&As

Letters to the Editor: The Inside Scoop From A Former Newsweek Letters Editor

When the Paws PR team devises long-term proactive communications plans on behalf of clients, one tactic we often include is the submission of carefully crafted Letters to the Editor.  By responding to an article in a newspaper or magazine, you can position

Q&A with WABC-TV Producer Diane Oates: The Inside Scoop on Pitching the #1 Media Market

The Paws PR team spends the day on the phone with reporters from coast to coast. We know newsrooms are inundated with story ideas from publicists and the general public every day. We asked veteran T.V. producer, Diane Oates at WABC-TV,